SRAM components

There's a good article on the Business Week website about bicycle component manufacturers SRAM. It has some interesting comparisons between Campagnolo - the 'Ferrari' of the bike component world, Shimano - the 'Lexus' and SRAM - the 'Porsche'.
Best of all you get a glimpse behind the scenes of life working at SRAM, where most of the employers cycle to work, the manager works in the middle of an open plan office and there's a beer machine, where stressed employees can help themselves to a cold one after five.

You reading boss?