Green money?

You’ve probably heard about the success of the Velib program in France.  Following a successful run out in Lyon, Parisians are being convinced in ever increasing numbers to give up their cars and take up the mutual bikes in what is obviously a brilliant achievement.

Paris is getting quieter and cleaner, its easier to park, congestion is down and the time it takes to commute has reduced.

But aside from it being all green and cuddly, the scheme is being run by the local Government using a patented format called Cyclocity, courtesy of JCDecaux, who also happen to be one of the world's biggest outdoor advertisers.
Which basically means that in Paris, Lyon, Vienna, Brussels and Seville (to name a few) there is a viable, highly visible transportation scheme that both satisfies environmental/health concerns and is working commercially.  Now that is something to get excited about. Here’s hoping for some Brit entrepreneurial copycats.